The Skinny will be taking a break until January 9. Everyone enjoy their upcoming trips and family time, and stay safe!
A big thank you to everyone who collected toys for the Boys and Girls Club this year! We know this will really make a big impact and appreciate all of you :).
Check out this ADORABLE video Erika Brookes sent my way that I think, especially during the holidays, you will all appreciate!
Additionally, Christina Roughton sent over a pretty sweet initiative Lego is doing that benefits Teach for America and Boys & Girls Club of Boston. Give your Legos a new home!
Also, here are three important things to know:
1. Baby Yoda is the next get-rich-quick scheme. If you're looking to make a quick buck, you better get on the Baby Yoda merchandising train, which has sold almost $2 million since the little green baby has graced us with its presence. Of course, Disney has made none of that money - it's all Baby Yoda poachers. "According to the product research tool Jungle Scout, there have been more than 500k unique searches for “Baby Yoda” on Amazon in the last 30 days -- a 40,874% increase over the previous 30-day period. There’s just one problem: To avoid spoilers, Disney purportedly decided to hold off on selling much of its officially licensed Baby Yoda merchandise until 2020." The Hustle
2. If you were worried about Amazon listening to you through Alexa, don't worry - it's probable that Google and Apple will also be able to listen to you through Alexa also. Or maybe they won't, but who knows what will shakeout of their cooperative efforts to simplify home-device connectivity for the masses. "Google, Amazon and Apple (plus others) have created Connected Home Over IP, a new working group managed by the Zigbee Alliance, which aims to develop a new, open smart home connectivity standard based on Internet Protocol (IP). For consumers, this will mean that stuff just works together, but it'll be a boon for developers, too, as a universal standard streamlines product development and reduces costs by giving them a blueprint for their products." Engadget
3. A lot has happened this past year in Atlanta. From the Super Bowl to antique fires, Curbed Atlanta has your recap here: The 12 Most Atlanta Things that Happened in Atlanta in 2019.
New from Marketing We have just put up a new blog post talking about all things CLV - Customer Lifetime Value! Check it out here. Springbot Shoutouts "Wishing the entire Springbot team a happy, healthy and FUN holiday season with friends and family - let's finish 2019 on a strong note (every day, every hour counts!) and get ready to roll into 2020 to make it our biggest and best year yet!" Amber Remm "Shoutout to Georgia Abdallah & Matt Osterbur for leading the charge with Salesforce Lightning Integration for the Success Team" Customer Success Leaders "Shoutout to Jarrett Board for taking on the unglamorous work of making sure we're prepared for CCPA." Lisa Ng "Shoutout to Lisa Ng for all the research and work she's been doing on innovating our lead gen efforts. Looking forward to some exciting processes in 2020!" Ben Smith "Shoutout to my Marketing Family for killin' it this year and being such a supportive and awesome team to work with everyday! Let's go 2020!" Manon Audibert
"Shoutout to Emily Farina for putting together such awesome trainings for the sales team this month, and for all of the work she's done to help plan the Sales Kickoff! Thank you, Emily!" Travis Wheeler "Shoutout to Carrie Bushman for generously hoping on sales calls, opening up her calendar and helping us build trust and excitement with our prospects upon working with the excellent team that is Campaign Services!" Joel Thomas "Shout out to Tara + Amber + Leadership team for leading the charge on Springbot 2020 - appreciate all the hard work and planning!" Marie Bormolini & Jimmy Gutowski "Shoutout to everyone who participated in the Toy Drive for Boys & Girls Club, and special thanks to Amanda Newby for taking charge of it - it was a big job and she coordinated everything and even did the shopping with the venmos that were sent! Joanna Thompson "Shoutout to Andrew Foah for setting the Springbot Record for Upsell in a Calendar Year with $70,121.50 (!!)" Customer Success Leaders "Shoutout to Manon Audibert for all the tireless work she's been putting into updating our Pricing Page and presentation decks! We're super fortunate to have your creative talents to tighten up our brand." Ben Smith Mind Edit The holidays can be an exciting and fun time for many people, but it can also bring on a lot of stress and anxiety. If you're feeling a little overwhelmed, WebMd has you covered with some great Holiday Stress Tips! My favorite...
*this also has me wanting to go rewatch all of Parks & Rec again. PSA - we have until October 2020 on Netflix... Happy Birthday!
Ben Smith (Dec. 17) Tess Meyer (Dec. 18) Chris Maiello (Dec. 19) James Beaumont (Dec. 19) O'Koyea Huff-Boone (Dec. 27) Jarrett Board (Jan. 2)
Anniversaries Paul Dewey (Dec.17, 1 year) Marcus Vassell (Jan. 2, 1 year) That's all for this week! We wish you all the happiest of holidays and a bright new year! Marketing Team